Amr Singh has established a distinctive style full of unique casting, authentic performances, immersive camera work, and playful transitions — all directed toward telling the best stories in the best possible way. A storyteller at heart, Amr is a deeply thoughtful and considered director who loves experimenting with the unique story structure of short-form filmmaking. He pours himself into every project and is constantly searching and probing for the most effective approach to each script and creative brief that he takes on. It is this tireless pursuit that makes him such a great collaborator. When it comes to elevating ideas, leaving no stone unturned is Amr’s singular approach. Born and raised in South Africa, Amr came to ad filmmaking through a study of Social Anthropology, and this interest in the patterns of human behavior and cultures plays a vital role in the stories, character performances, and cinematic worlds that he crafts today. His work, from shooting F1 Gran Prix circuits to fashion, VFX, lifestyle, and directing A-listers like Kevin Hart, has garnered critical acclaim and awards in LA, Rome, London and Bali, as well as recognition from SHOTS YDA, the coveted Van Gough Award at the Amsterdam International Film Festival, and a Gold Craft for Directing from the Promax Awards.